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Kinema Theatre c.  1940

             main shopping Street of Albert Park. The new cinema was   arrived and one of the finest architectural firms specialis-
             called  the  Kinema,  after  its  Sydney  namesake,  and  was   ing in  this  field was H. Vivian Taylor and Soilleux.
             opened in  1920. (5) The design of the original facade fol-
             lows closely that of the Hoyts De-Luxe in Bourke Street,   This finn  had undertaken  a study of modern cinema de-
             designed by William  Pitt.  It was considerably larger and   sign in  Britain and  some architectural  features  were  in-
             more spacious than the old Dux. The Kinema contained a   cluded in the design of new cinemas for Hoyts. The most
             fully plastered interior, large orchestra pit, stage with screen   obvious clone appears to have been the auditorium of the
             painted  on the back wall  and a  dress circle with  a  large   Padua theatre at Bnmswick. The interior of the Padua was
             lounge foyer. The seating arrangements were stalls  I, 165   almost an exact replica of the Odeon at Panton Hill, Lon-
             and dress circle 465 (6). The Kinema was considered luxu-  don. H. Vivian Taylor and  Soilleux were  later contracted
             rious for those days, but the Dux remained open through-  by Hoyts  to  design  tJ1e  last of Albert  Park's theatres  in
             out the  1920's still under Hoyts direction.      1938.

             The introduction of talking pictures created a cost burden   The new Hoyts theatre was to be known as the "Park", and
             for all exhibitors and it was also found that some theatres   it was built at the comer of Montague Street and Dundas
             had troublesome acoustics. This was to result in  the Dux   place, a short distance from the "Kinema". It was decided
             being closed completely by  1930, (its open-air namesake   that the  Kinema property be sold off as soon as possible,
             having been closed years before)  Leaving  the  Kinema as   thus leaving the "Park"  as the only cinema in the suburb.
             the only cinema in the area.                      As in the case of other new cinemas being built by  Hoyts
                                                               in Melbourne at this period, T.R. &  L. Cockram were given
             The 1930's were to see great improvements in sound and   the building contract. The total cost came to 50,000 pounds.
             picture quality. It also saw tJ1e emergence of radical archi-  ($1 00,000)  (7). H.  Vi vi an Taylor and  Soilleux  were  also
             tectural influences. Gone was the old ornate plaster friezes,   commissioned to submit designs for a new "Rivoli"  thea-
             containing embossed cherubs  with  florid  decoration so   u·e at Camberwell for Robert McLeish of Junction Thea-
             commonly used in theatres for decades. In its place came   u·es. "The Rivoli" was opened in 1940 and embodied many
             the new "Modeme" style with  its  rectangular shapes and   features (on a much grander scale) that could be found at
             curvaceous walls. The so called "AJt Deco" style had   the "Park" .

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